Content & Copy

Technical Content vs Creative Content

Technical Content vs Creative Content, Explained in 7 steps

Technical Content and Creative Content are two very distinct forms of Writing. Both are though unique content write ups but serve different purposes, target different audiences, and require different skill sets. “The goal is not to ‘sell’ content; the goal is to educate, inform, and provide value.” – Joe Pulizzi “Creative Content has the power […]

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Content 7 steps, Unlock the True Potential of Your Write Ups.

Content 7 steps, Unlock the True Potential of Your Write Ups.

Are your write-ups falling short of their potential? You put ample efforts but the results don’t please you Don’t Fret …. We’ve all been there.. Whether you’re crafting an article, essay, report, or any other form of written content, unlocking its full potential requires a strategic approach. This Approach requires deliberate and systematic planning to

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Copywriting 101, Art of online persuasion

Copywriting 101, The Magical Art of Online Persuasion

“WORDS HAVE POWER” Has the Weight to exert Authority. Businesses now with ever increasing competition, need leverage. A Good Copy has the ability to master brand/product ascendency. Copywriting, the term itself holds a huge importance to businesses today. Portrays the magical art of Persuasion. It has the power to influence its audience and build trust

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